I have been in the UAE for two years. For the past year and six months I have been working in PR and so far I enjoy it. However, ever since I started I couldn’t help noticing that weird love/hate relationship between media and PR here. So many times I have read and heard journalists talking about how the PR industry is woeful and PR people are a mere hindrance to them. I kept quiet till I read today’s article in The National . I really liked it when Tala was talking about the ethics of journalism and said “some of us...” I liked how she acknowledged that some journalists understand true journalism and others don’t. I just wish that she did the same talking about PR because, believe it or not, there are good PR people out there just as there are bad ones. I really don’t think that Tala met or dealt with every single PR person here. I agree that PR shouldn’t be the journalist’s only source of information. But why not be one of many? I know my client’s business better than any...
Fadfada, is an Arabic word that means spelling out what’s in ones heart and mind. This blog is the place where I can simply spell it out! PS. English is my second language, so give me a break.